1. Who these Terms are between
These Terms of Service (the “Terms”) form a binding agreement between you (the “Customer,” “you”) and Torge Stehr and Callum Thomas, doing business jointly as “WebStory” (an unincorporated joint venture), with a mailing address at 3578 146A Street, Surrey BC V4P 1B2, Canada (“WebStory,” “we,” “us”). By creating an account or otherwise using the Service, you agree to these Terms. If you don’t agree, don’t use the Service.
We are early-stage. We currently operate as a joint venture between two natural persons and have not yet incorporated. We are planning to incorporate first in British Columbia, Canada. Once we do, we may assign these Terms (and our other agreements with you) to that successor entity, and you consent in advance to that assignment. The successor entity will assume all of our obligations to you under these Terms.
2. Definitions
- Service — the WebStory platform, including the marketing site at getwebstory.com, the creator dashboard at webstoryapp.com, the public viewer served at <handle>.webstory.app for each customer, and all related software and APIs.
- WebStory (lowercase) / Story — a complete, swipeable mobile experience built on the platform, made up of one or more Reels, with optional branching paths.
- Reel — an atomic content unit: a single full-screen vertical frame containing a video, image, or canvas.
- Customer Content — everything you, your team, or your viewers submit to the Service, including videos, images, canvas frames, text, branding, logos, lead form data, and analytics events.
- End Viewer — a person who watches a published WebStory you operate.
- Account — your registration with the Service.
- Plan — the pricing tier you have selected (e.g., Basic or Studio). When billing goes live, Studio includes a 14-day free trial.
- Privacy Policy — our policy at getwebstory.com/privacy, which is incorporated into these Terms by reference.
3. The Service & current beta status
Today, the Service is in a free beta. Every feature described on getwebstory.com — including features marketed as “Studio” — is available to every account at no charge. We will give you at least 30 days’ email notice before we begin charging for any plan that you are currently using without charge. If you don’t want to start paying when billing turns on, you can cancel before the change takes effect with no obligation.
The Service is offered as-is and we add, change, and retire features as we go. We’ll do our best to give meaningful notice for changes that affect how you use the Service in a material way.
3.1 Handles & subdomains
When you create an account you choose a handle that becomes your subdomain at <handle>.webstory.app. The handle and the subdomain remain our property; we licence them to you for use with the Service while your account is active.
We can reclaim or change a handle, with reasonable notice where practical:
- if a third party credibly asserts trademark or other rights in the handle;
- if your account has been inactive for a sustained period — we will tell you what we treat as “inactive” and give you reasonable opportunity to keep the handle;
- if the handle is offensive, deceptive, infringing, or otherwise violates the Acceptable Use rules in Section 7; or
- for administrative or technical reasons (e.g. system-reserved words or conflicts with our infrastructure).
You don’t acquire any rights in webstory.app or in your handle beyond the licence granted in these Terms. If you delete your account or we reclaim your handle, we may make the handle available to other customers.
4. Eligibility & accounts
You must be at least 16 years old to create an account. You are responsible for keeping your login credentials secure and for all activity on your account. If your account is used without your authorization, tell us at hello@webstory.app right away.
You can register one or more accounts. Today, accounts are individual — there is no team or multi-seat model. Each account belongs to one person and is governed by these Terms.
5. Plans, fees, billing, taxes & refunds
Today the Service is free for all accounts. When billing goes live (after at least 30 days’ email notice as described in Section 3), the following will apply:
- Prices will be quoted in U.S. dollars and are exclusive of any applicable taxes (sales tax, GST/HST, VAT, etc.). You are responsible for paying any taxes other than those imposed on our net income; we may collect and remit taxes on your behalf where law requires.
- Subscriptions are month-to-month and auto-renew until you cancel.
- You can cancel any time. Cancellations take effect at the end of the current billing period. Monthly payments are non-refundable.
- We may change prices for future billing periods on at least 30 days’ email notice. If you don’t accept a price change, your only remedy is to cancel before the new price takes effect.
- If a payment fails, we will retry per industry-standard dunning practices and may soft-disable paid features after a reasonable period. If your account remains unpaid for 30 days, we may close the account and delete its data per Section 15.
6. Customer Content — ownership & licenses
You own your Customer Content. We don’t claim ownership of the videos, images, canvas frames, copy, branding, or other materials you upload.
To run the Service we need a licence. By submitting Customer Content, you grant WebStory a worldwide, non-exclusive, royalty-free licence to host, store, copy, transcode (Cloudflare Stream re-encodes uploaded video for playback), cache, transmit, distribute, and display the Customer Content solely as needed to operate, secure, and improve the Service. This licence terminates when you delete the Customer Content from the Service or close your account, except that we may retain copies in routine encrypted backups for a short period afterwards (we use Supabase’s free plan today, with a backup retention window of around 7 days).
6.1 Use of Customer Content for AI features
You agree that we may use Customer Content (including videos, images, canvas frames, and lead form data) to develop, train, test, and improve machine-learning and artificial-intelligence features that power the Service. We don’t currently use Customer Content for AI training, but we may in the future. Where we do, we will not sell or licence raw Customer Content to third parties for their own model training, and we will use reasonable measures to protect personal data within the training process. If you don’t want your Customer Content used in this way, contact hello@webstory.app and we will work with you to find a workable arrangement (which may involve a different plan or feature set).
6.2 Aggregate & de-identified data
We may use de-identified or aggregated data derived from Customer Content and Service usage (data that doesn’t reasonably identify you, your viewers, or any individual) for any lawful business purpose, including improving the Service, publishing benchmarks, and marketing.
6.3 Marketing rights — your name & logo
You grant us the right to use your name, brand, and logo to identify you as a WebStory customer in our marketing materials, website, and pitch decks. If you don’t want this, send an email to hello@webstory.app and we will honour your opt-out.
7. Acceptable use
You are responsible for everything you publish through the Service. We operate the Service like a hosting platform — we don’t proactively review the content you make. That puts the onus on you to use the Service lawfully.
You will not, and you will not permit anyone using your account to:
- violate any applicable law or regulation;
- infringe anyone’s intellectual property, privacy, publicity, or other rights, or use Customer Content you do not own or have a licence to use;
- upload, publish, or distribute through the Service:
- adult, sexually explicit, or pornographic content of any kind;
- child sexual abuse material (CSAM);
- content depicting non-consensual sexual conduct, real-world violence, gore, or content that promotes self-harm or suicide;
- content promoting terrorism, mass violence, or organized hate;
- content containing malware, viruses, or other harmful code;
- content designed to defraud, deceive, or impersonate anyone;
- content directed at children under 13, or that violates the privacy or rights of children;
- use the Service to send spam, phishing, or other unsolicited communications, run unlawful gambling or financial schemes, or collect viewer data without a lawful basis;
- interfere with the Service, attempt unauthorized access, probe it for vulnerabilities outside an authorized program, or use it to attack other systems;
- misrepresent the source or sender of communications sent through the Service;
- modify, obscure, remove, or attempt to disable the WebStory branding shown in the menu of accounts on plans that include the watermark, except by upgrading to a Plan that removes it;
- reverse-engineer, decompile, or attempt to extract the source code of the Service, except where applicable law forbids restricting that;
- resell, sublicence, or white-label the Service unless we agree in writing.
We reserve the right to remove, suspend, or refuse to publish any Customer Content that we reasonably believe violates these Terms or applicable law, without notice. In serious cases (CSAM, ongoing fraud, court orders, hosting compromise) we will act first and tell you when we can.
Some categories — political advertising, financial advice, supplements, alcohol, firearms, healthcare claims — are heavily regulated in many places. We don’t ban them, but you are responsible for complying with the law wherever your viewers are.
7.1 Copyright complaints
If you believe content on the Service infringes your copyright, send a notice to hello@webstory.app including: (i) your contact information; (ii) the work you say is infringed; (iii) the URL of the allegedly infringing material; (iv) a statement, under penalty of perjury, that you have a good-faith belief the use is unauthorized; and (v) your signature (digital is fine). We will review notices in line with the U.S. Digital Millennium Copyright Act notice-and-takedown process and Canada’s Copyright Act notice-and-notice process. If you are a customer who receives a copyright notice through us, you can submit a counter-notice to the same address.
8. Your responsibilities to your viewers
When you use WebStory, you decide what your viewers see and what data your forms collect. As between you and us, you are responsible for:
- Posting your own privacy notice on, or linked from, every published WebStory you operate. Your privacy notice must comply with the laws of every jurisdiction your viewers are in (including, where applicable, the EU/UK GDPR, the CCPA/CPRA, Quebec’s Law 25, the Australian Privacy Act, and Canadian PIPEDA). We’re building a feature to make this easier, but the underlying obligation is yours.
- Cookie consent. The viewer-facing player sets persistent cookies and identifiers (
webstory-viewer-id,webstory-session-id,webstory-audio-preference,webstory-cart-id, andwebstory-onboarding-seen). We’re building a configurable cookie banner you can enable, disable, or pre-configure. You are responsible for choosing the right configuration for your viewers’ jurisdictions and for disclosing the cookies your published WebStory sets in your own privacy notice. - Lawful collection through your forms. When you build lead forms, the fields you ask for are up to you. Some fields (email, phone) and some markets (children, healthcare, finance) carry stricter rules. You are responsible for collecting only what you have a lawful basis for and for handling responses appropriately.
- Consent for marketing communications to viewers who submit your forms.
- Anything else your local law requires of you in your role as the data controller of your viewers’ data, as further described in our Privacy Policy.
9. Third-party integrations
The Service offers integrations with third-party services, including Shopify, Zapier, Campaign Monitor, Squarespace, and others described in your dashboard. When you enable an integration, you authorize us to send and receive data with that service on your behalf. Each integration is governed by the third party’s terms and privacy policy. We are not responsible for what third parties do with your data once it leaves the Service. Removing an integration stops new data from flowing, but doesn’t recall data already sent.
10. Intellectual property
Our IP. WebStory and all software, designs, trademarks, and content of the Service (excluding Customer Content) are owned by us or our licensors. We grant you a limited, non-exclusive, non-transferable, revocable right to access and use the Service per these Terms. Nothing in these Terms transfers any of our IP to you.
Your IP. You retain everything you owned before, plus everything you create with the Service.
Feedback. If you give us feedback, suggestions, or ideas about the Service, you grant us a perpetual, irrevocable, royalty-free licence to use them without restriction.
11. Mutual indemnification
We indemnify you against any third-party claim that your authorized use of the Service infringes that third party’s intellectual property rights, and we will pay damages or settlements finally awarded against you on such a claim, plus reasonable legal fees, provided you (i) tell us promptly in writing, (ii) let us control the defence and any settlement, and (iii) reasonably cooperate. This obligation does not apply to claims arising from your Customer Content, your modifications to the Service, your combinations of the Service with anything we did not supply, or your use after we have notified you to stop.
You indemnify us against any third-party claim arising from your Customer Content, your use of the Service, your breach of these Terms, your violation of applicable law, or any claim brought by your viewers about their data.
The remedies in this Section are each side’s sole remedy for the kinds of IP-infringement claims described.
12. Disclaimers
The Service is provided “as is” and “as available.” We do not make uptime guarantees. The Service may be unavailable from time to time; we are an early-stage startup and short outages happen. Except as expressly stated in these Terms, and to the maximum extent permitted by law, we disclaim all warranties — express and implied — including any implied warranties of merchantability, fitness for a particular purpose, non-infringement, accuracy, and that the Service will be uninterrupted or error-free.
In our marketing materials we sometimes describe a goal of replying to support requests within one business day. That is an aspiration, not a guarantee.
13. Limitation of liability
To the maximum extent permitted by law:
- Cap. Our total liability to you for all claims arising out of or related to the Service or these Terms, in any twelve-month period, will not exceed the greater of (i) the fees you paid us in that period or (ii) USD $100. Because the Service is currently free, expect this cap to be USD $100 in practice.
- Excluded damages. Neither party will be liable for indirect, incidental, special, consequential, exemplary, or punitive damages, or for loss of profits, revenue, data, goodwill, or business opportunity, even if advised of the possibility.
- Carve-outs. The cap and exclusions don’t apply to: (i) either party’s indemnification obligations; (ii) breaches of confidentiality; (iii) gross negligence, willful misconduct, or fraud; (iv) infringement or misappropriation of the other party’s intellectual property; or (v) liabilities that can’t be limited under applicable law (including, for Australian customers, rights under the Australian Consumer Law where they apply).
14. Termination & suspension
By you. You can cancel any time from your dashboard or by emailing hello@webstory.app. Cancellation takes effect at the end of the current billing period (when billing is live; otherwise immediately).
By us, for cause. We may suspend or terminate your account immediately if you breach these Terms (especially the AUP), if your account is used to harm the Service or others, if law or court order requires it, or if your payment fails and isn’t cured within 30 days.
By us, for any reason. We may terminate your account for any other reason on 30 days’ notice.
15. Data export & deletion on termination
When your account is closed (whether by you or by us), we delete your account record and your Customer Content from our active systems. Routine encrypted backups roll off per our provider’s retention policy. We may retain limited records (billing, tax, abuse, legal-defence) where law requires.
Data export. Before deletion, you can request an export of your data by emailing hello@webstory.app. We’ll provide commercially reasonable assistance to package up the Customer Content you submitted. We don’t currently offer a one-click self-serve export, but we will work with you in good faith.
16. Changes to these Terms
We may update these Terms. For material changes, we will give you at least 30 days’ notice by email or in-product before they take effect. If you don’t agree, your remedy is to stop using the Service before the changes take effect; continued use after the effective date means you accept the updated Terms.
17. Notices
Notices to you go to the email on file. Notices to us must be sent to hello@webstory.app and to:
WebStory
c/o Torge Stehr
3578 146A Street
Surrey BC V4P 1B2
Canada
18. Governing law & disputes
These Terms are governed by the laws of the Province of British Columbia and the federal laws of Canada applicable in BC, without regard to conflict-of-laws rules. Any dispute arising out of or relating to these Terms or the Service must be brought exclusively in the courts located in Vancouver, British Columbia, and you and we each consent to the personal jurisdiction of those courts.
Note for international customers. Local consumer-protection rights (including, where applicable, the Australian Consumer Law and EU/UK consumer rules) continue to apply where they cannot be displaced by contract.
The UN Convention on Contracts for the International Sale of Goods does not apply.
19. General
- Entire agreement. These Terms (together with the Privacy Policy and any plan-specific terms shown at signup) are the entire agreement between you and us about the Service.
- Severability. If any part of these Terms is unenforceable, the rest stays in force.
- No waiver. A failure to enforce a term is not a waiver.
- Assignment. You may not assign these Terms without our written consent. We may assign these Terms in connection with a corporate restructuring, financing, sale of assets, or incorporation of WebStory as a legal entity. You consent in advance to assignment to a successor entity formed by us in British Columbia (or elsewhere).
- Force majeure. Neither party is liable for delays or failures caused by events beyond reasonable control (natural disasters, war, network or hosting outages caused by upstream providers, government action, etc.).
- Independent contractors. No partnership, agency, or employment is created by these Terms.
- Survival. Provisions that by their nature should survive termination will survive (including IP, indemnities, limitations of liability, governing law, and notices).
20. Contact
Questions about these Terms? hello@webstory.app.
Version history
- 1.0 — May 5, 2026 — initial publication.